There are some people with whom I absolutely adore working. Melissa, the designer and boss lady behind eden & zoe, is definitely one of those people. She is as kind and genuine as they get, and her adorable kiddos make me smile every time I see them in an eden & zoe campaign.
Melissa launched eden & zoe as a way around the itchiness of woolen knitwear — I mean, who doesn’t love cashmere?
And when eden & zoe does knitwear, it isn’t stuffy either; it’s stylish and modern. This season, Melissa was inspired by the natural beauty of the French Riviera. And in the SS16 collection, you can definitely see those vibrant seaside colors alongside classic knit patterns.
This season, too, eden & zoe have expanded their baby and toddler line. Knitwear for babies now starts at newborn sizes, and include a large variety of styles for both girls and boys. Oh, and the most adorable knitted rattles!
We are so excited to see what’s in store next for eden & zoe– and can’t wait to get our littles in this newest collection.