Featurekins // Behind the Scenes with Boy + Girl

I had the opportunity to chat with Christine, founder and designer of Boy + Girl. The gorgeous collection is one of a kind. I have fallen head over heels with each design as well as the integrity of the brand. Here is what Christine had to say:

What inspired you to start boy + girl?

There are a lot of great women’s and menswear designers that I love and I wondered why there wasn’t something more like that for kids. I love textures and beautiful fabrics mixed with clean, minimalist design and I wanted to incorporate that for kidswear.

What is most important to you when sourcing your materials and fabric?

It’s a pretty natural process, every season I just grab what I love and from there I make a story. Materials are really the heart of the line. I really love natural fabrics, they wash great and they drape well so we use a lot of washed linens and cottons. Patterns and prints are always hard to find which is why this season we partnered with our cottons supplier to produce a custom organic stripe. Sustainability is at the heart of b+g so we strive to use organic fabrics and low-impact processes wherever we can.

How would you describe the child who wears boy + girl?

Definitely boy+girl has a California, west coast vibe. Boy is more rooted in surf and skate, we do a lot of cut-off shorts and bajas. Mostly soft knit terrys and fleece for him so he can run around and be active! Girl is a bit more feminine, boho. She’s a bit more european – those classic cuts that are timeless but not stiff.

What/who was the inspiration behind your Fall 2014 collection?

Fall/Holiday is always an interesting one for us since we are based here in sunny venice. I like it to be warm but not dark, the duality of using vibrant colors during a ‘dark’ season is interesting I think. So we gravitated towards and landed on some beautiful organic knits that are soft and cozy in fun, easy silhouettes such as bubble dresses and harem pants. We also sourced a flannel that is made in Portugal, I think they are a beautiful interpretation of modern almost digital looking prints.